Ferrara Inspires Moments of Halloween Joy as People Gather Across Chicagoland Communities
CHICAGO – October 31, 2024 – From Chicago’s south suburbs to the Loop, western Cook County to the city’s north side, east onto Navy Pier and many Chicago neighborhoods in between, Ferrara—Chicago’s hometown candy company—inspired moments of joy this Halloween by sharing sweet treats and sponsoring important community programming.
Ferrara’s partners include the City of Chicago’s Department of Cultural Affairs and Special Events (DCASE), DeKalb Chamber of Commerce, Brookfield and Lincoln Park Zoos, Navy Pier and social service agency UCAN, which serves at-risk kids and families.
“For many years, Ferrara has played a large role in our Boo! At the Zoo fall festival, providing sweet treats for attendees,” said Jodie Taggett, director of corporate partnerships at Brookfield Zoo. “When our visitors think about the candy they love on Halloween, they think of Ferrara brands like NERDS, Laffy Taffy and SweeTARTS, so it is special for us to offer these Illinois-made candies at our festival. This year, Ferrara’s engagement with Brookfield Zoo enabled our educators to connect with community members through more than 35 Zoo Chats, in which community members learn facts about our animals.”
Ferrara engages with community organizations like these to amplify the values that make a community thrive – togetherness, happiness, and the simple delight of being part of something special.
“Ferrara began sharing candy in 1908, before it became a cultural tradition to distribute candy to trick-or-treaters,” said Blair Klein, Ferrara Vice President of Institutional Affairs & Corporate Communications. “We always look to help our communities thrive, and we believe in the importance of commemorating life’s sweet moments together.”
About Ferrara®
For more than 115 years, Ferrara has created sugar confections that enable moments of sweetness, celebration, and connection for candy lovers of all generations. Today, the company is a leading sugar confectioner in the United States and Brazil, with global sales in more than 40 countries. Ferrara boasts a passionate team of more than 8,100 employees creating and delivering hundreds of products sold under 30+ popular brands like Brach’s®, Jelly Belly®, NERDS®, SweeTARTS®, Laffy Taffy®, and Trolli® to more than 67 million U.S. households annually and popular Dori snacking products under brands such as Dori, Gomets, Pettiz, and Yogurte 100 in Brazil. Ferrara’s success in industry-leading innovation has been driven by deep consumer insights, strong retailer partnerships, and a dedication to diversity of thought, experience, and people. The company has its global headquarters in Chicago and an operational network of more than 27 locations in North America, Brazil, China, and Thailand that includes manufacturing, distribution, sales, and R&D facilities. Ferrara is a privately held Ferrero-related company. Learn more at www.ferrarausa.com or www.linkedin.com/company/ferrara-.